The Re-Branding of America: Betty White, McCain Speechwriter; Rose Nylund, Palin Mentor

Media, Politics, Pop Culture, re:brand, TK:DC, TrapperKeeper

From the YouTube archives — an oldie but goodie:

When John McCain needed a shot of youth to revitalize his campaign there was only one obvious choice: Betty White.

While she may have been McCain’s scribe, Betty White’s signature character, Rose Nyland, served an even more pivotal role as Sarah Palin’s mentor:

Her greatest contribution, of course, was to Palin’s extensive foreign affairs expertise.

Watch This Space.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s