Music Monday: Sounds from the Summit

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In light of the MTV premiere of Summit on the Summit

Grammy-nominated musician, philanthropist, and “actionist” Kenna has organized an expedition to the top of Mt. Kilimanjaro to raise awareness of the billion people worldwide who lack access to clean drinking water. The climb will not only raise awareness of the global clean water crisis, but also raise funds for various charities and organizations

this Music Monday playlist features three of the freshest, PURist, cleanest, coolest artists to rock the mic – or trek the globe in pursuit of water as fresh and clean as they are. So below, are the Dime’s Ten Picks for “Sounds from the Summit” featuring Kenna, Santogold, and Lupe Fiasco – enjoi

Solo Mode: MTV Unplugged – Classic Past, but Starburst Brings the Futile Future

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Unplugged: the ways in which I loved thee are innumerable. When you left, you took a piece of me with you – not as much as when you cameoed on SNL, pulling the plug on A. Simps-now-but-not-then-Wentz, and took a piece (read: bulk) of her career – but still, there is a void.

You’ve returned! Oh, ah, wait – at least, I think that’s you…

I… can’t seem to make out the stage with all the neon logos, blonde hair, and white veneers in the way; and for the love of all that is acoustic please turn off your Starburst – please.

So… Unplugged returned – kind of

Re-Branding America: Jersey Shore no more, LDN gets it in-nit

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Bringing Ad a Day back like a phoenix from the ashes… much like the fleur-de-lis did this year; naturally, in an effort to polish the once lost treasure, New Orleans made it clear – with advertisements like the one below – they have a keen focus on waste management… read: after Mark “Brownie Hell-on-Earth of a Job” Brown got done with us we know what trash looks like – so take that rif-raff back to Jersey where you found it

Artist Flashlight: Wes Gordon

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This edition of Artist Flashlight finds itself basking in proud nostalgia. Wes Gordon is a 23-year-old Atlanta-native who exudes pure cosmopolitan. Gordon was raised in the heart of Buckhead’s WASP nest, but never settled for his surroundings. He went on to pursue fashion at Central St. Martin’s College of Art and Design. A natural born hustler within the Haute Couture world, Gordon interned with Tom Ford and was a summer assistant to Oscar de la Renta – nbd. Now in New York, Wes completed his latest women’s collection just in time for the Fashion Week fiends to get their fix of the future of fabulous.

What I love about Wes is that he designs wearable art in the literal sense. There is wearable art that is a masterpiece in and of itself, and that when you wear it – it wears you. Then there is Wes’ kind of wearable art: the kind that becomes art when one puts it on, the kind that makes a masterpiece out of the person, and breathes life into a woman where there was once a mannequin.

Sidenote: I’m a massive fan of kind-of-like-big-deals… and I am biased towards those within my circle of friends (read: debate mates from throwback sandbox days) – Mr. Gordon fits the bill as well as his impeccably tailored works of wearable sophistication

TITLE Tuesday: Issue No. 6 – Analogue Transit, Fever Ray

Soundtrek

Hot off the presses, it’s TITLE Magazine!

Featuring:

Analgoue Transit – Gearheart Review (pg. 89)

and Fever Ray – Fever Ray Deluxe LP Review (pg. 90)

Plus a whole slew of other worthwhile content for the literate

Best Coast – pg. 71

and the illiterate

Ad a Day: iDon’t, but Droid Does

TK:LA

New fave ad du jour:

iLove that Droid build an entire commercial — not around what it is — but what iPhone isn’t. Windows, take note. If only John Kerry could’ve capitalized on the “does it really matter what exactly I am, all you need to remember is I’m not that — and I think we can all live without that.”

F.I.L.A. Pic of the Patch: October 28, 2009

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I like my BlackBerry, I love my BlackBerry, I loathe my BlackBerry… if only my Curve’s curves could talk — but that’s what its lens is for: a thousand words a snap. The frequency with which I use said camera means my Curve talks 24/7, and I’ve got enough BlackBerry shots to fill a whole pasture. For now though here’s today’s pic of the BlackBerry photo patch:

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I love this picture because I love the sheer connectedness of it: social media meets storytelling meets Border’s (signpost sanctuary of silent friends aka books), it all but screams engage. Border’s figures kids don’t read what traditional authors write, so maybe they’ll read each others thoughts — I like it.

Now for a little fodder to spark storytelling — backstory pondering rather …

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How did the Chicken Biscuit get there? Is it even a Chicken Biscuit? Is this the cows’ attempt at getting everyone — regardless of financial means — to “Eat Mor Chikin?” In retrospect should I have nabbed it after all… no, no to the last one. Today’s Pic of the Patch, definitely worth a noggin scratch.

Watch this space: Especially you Atlanta; it’s free food, in this economy, from Chic-Fil-A — might be the only Chic-Fil-A available on Sunday if everyone’s fingers stay sticky-free. Yet another reason why F.I.L.A. [Chic(ken) F(orever) I L(ove) A(tlanta)?] … free Southern (fried) Hospitality

Look Ma, no wires! Powermat cuts the cord

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This commercial changed my *bleep*in life — so simple, so basic, so necessary, so overdue it’s vulgar: Powermat must be a sin

If humans can recharge by simply laying down on a surface — comfort optional — why can’t our new best friends? Powermat takes wireless to the next level with their line of cordless charging stations for Blackberries, iPhones, and Nintendo DSes.

I know what I’m getting my Curve for Christmas: matching linen (BFF roomies? Totes McGoats!)

Watch this space: You thought you were wireless before… tisk tisk. Cut the cords, they’re so two thousand and late — unless you’re this guy, in which case, you’re always in vogue

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Industry Tip of the Week: Write for the Reader and Revenue Will Follow — Not Vice Versa

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A place for everything and everything in its place; there is a place for online media and print media — but figuring out how to capitalize off of ad revenue for both is going to be a bit of a quandary. Sadly, content is taking a backseat to commerce, and people don’t realize the vast opportunities available in the fourth estate. That said, Bloggers need to understand the essence and concept of the “now” news, of the moment and trendsetting; print media needs to understand the importance and significance of the steady news, the tried and true. People use different media for different reasons, writers need to tap into their base and see what they want — after you remember how to write for the reader and not the revenue, the ad space sells itself.

ampsugar

Music Monday: Ad a Day – Jay-Z & Rhapsody

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Jay-Z: A History — in 60 seconds

The first thing said was all that needed to be said: “Jay-Z fans get it.”

I could/should leave it at that, but I can’t. Music like that comes from Roc Nation — no doubt; but advertising like that, well, I must begrudgingly tip my hat to the corporate behemoth Live Nation — per usual brilliant integrated campaigns (creative, distribution, publishing, marketing, etc.). In 60 seconds, this commericial is a mini-epic overlaying all of Hov’s past albums over his latest track. Time seems to stop for longer than a moment with each album cover pose, but in the big scheme of things it is very indicative of “now:” no words, just visuals, a summary with little or no explanation, if you get it — like Jay-Z fans — you get it, if not — get it off Rhapsody, Hov killed Auto-tune but he is a product of what that technology represents. As he pays homage to his past — in a classic Jay-Z egocentric maneuver, laying out his own discography as the true history of all real rap, which to some extent he is — he does so in a way that fits the modern mold. He pares down whole albums to a snapshot, he turns a discography into photography, but it works.

Watch this space: The Black Album was Jay-Z’s highly touted retirement; three albums later Hov is rising again — in the wake of 9/11, after killing auto-tune, after encapsulating his past works, Shawn is coming back — but note that the 3rd Blueprint is the first cover without Mr. Carter’s face. Now, it’s about the music first. (Well, on the surface at least. Again, LiveNation is pushing Jay-Z’s face time hcore: commercials like this, press conferences, concerts, etc. Which work for Madonna and U2, but tis a bit different for Shawn “Renegade” Carter)

Ad a Day: ampm

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It’s Saturday … let’s go short, sweet, Southern, and simple

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So, that’s about as self-explanatory as it gets: 47 cents, 32 ounces, another Atlanta merchant not participating in the recession. Cheers! This one’s on Vick — a farewell round …

Watch this space: walk in to your local ampm with 2 quarters and a penny, walk out with 32 ounces of ice cold thirst-quenching (insert fountain beverage of your choice here) — bargain innit?

Ad a Day: Nestea Red Tea

TK:LA

It’s Friday … let’s go lighthearted

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In Obama’s America, we Socialists love all things red, and tea is no different; tasty: check, foreign: check, red: check, exchange student: double check (bottled exchange student: borderline GitMo — probationary nish nish, negative life points) — Liquid Awesomeness! Now, if only we could bottle up a healthcare reform plan then we’d be in business — wait we don’t need to reform anything; Robitussin is already health insurance in a bottle

Watch this space: This red tea’s got the green light, my two very enthused thumbs up — and of course, top Marx

The Re-Branding of America: Sprint Pre/Now Network

TK:LA

This ad came out a few months ago, but through it’s many manifestations is still as brilliant as ever.

I. Love. Integration. I love it like Malcolm, in my coffee; I love it like Jim Crow hated it, in American society; I love it in creative expression, like Andy Warhol’s Exploding Plastic Inevitable; but as an eternal student with a focus on Communication and Society, I love it in ad campaigns — fully integrated campaigns with content and messaging reaching across more aisles than Ronald Reagan’s wildest nightmare — this commercial does just that.

The Re-Branding of America: What Happens When You’ve Got None

TK:LA

Glenn Beck. Oh Glenn. This edition of Ad a Day focuses on the lack thereof — and Glenn makes it so easy to teach this lesson. Talking heads get paid for talking; they can say just about anything they want because people tune in to see them, well, say whatever it is they say in that special way. In Glenn Beck’s case, “that special way,” is crazy. He spoke crazy so well, even the New York Times had to take notice. The more people watch a show, the more companies will pay to sponsor said show. In Glenn Beck’s case, companies were shelling out money hand over fist to sponsor crazy — and to think, when you went to AA you couldn’t pay anyone to sponsor your crazy — but he broke the one cardinal rule of craze-tainment: never take your crazy seriously — then people will know you’re seriously crazy. Namely …

The Re-Branding of America: Wal-Mart “Back to School – The List”

TK:LA

Wal-mart keeps back-to-school prices low so you can get your kids that degr–, diplo–, GED. Parents, you’ve got your list of school supplies to keep the little ones ahead of the curve …

Vodpod videos no longer available.

The Re-Branding of America: Real World Cancun

TK:LA

MTV is at it again like Timbaland & Magoo with “The Real World: Cancun”

To me, this is the perfect locale for The Real World right now. Cancun brings the fun, sun, drama, flash, pizzaz, fantasy island-esque feel that “The MTV Generation” is notorious for gobbling up with an insatiable greed.

I still remember being a young ladette entranced by the tropical glow of MTV’s Springer Break — y’know to get back to the true meaning of Easter, being on holiday break and all … bearing witness to the fact that even today after death (blackouts, reputation-killing escapades broadcast nationwide, etc.) anyone could arise three days later — albeit to their respective homes or college campuses where a probation citation would await any Spring Breaking student …

Re-Branding America: “It must be the shoes!”

TK:LA

When I grow up I want to be famous, I want to be a star, I want to be in shoe-vies

Nicole knows that just because California is broke, her ankles don’t have to be. Hopefully more stars on and off the court will take heed

Broke ankles are the leading cause of being broke for young stars. Dancers are equally prone to broke ankles as ballers — just ask MC Hammer, who wasn’t aware of the ankle insurance package when he shuffled his parachute pants into bankruptcy. You don’t even have to be “on your feet” to be afflicted though, ask Lindsay Lohan. Her Ferragamos just weren’t enough support on that fateful Summer’s eve of evasive driving; broke ankles, broke people.

Still not convinced? Fair enough. One final note though: broke ankles break people, and they break their dreams — anywhere, any time. Even aimless wanderers are susceptible: en route from one bar to the next pub, or public phone — I don’t judge — and bam! Snap, crackle, pop goes the ankles. What starts as a simple lack of proper shoe support and stability

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becomes

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was it Fielder-Civil; or was it the shoes?

Broke ankles. Broke people.

But it doesn’t have to end it tragedy, just look at Mr. West. With ankle insurance like his, no wonder they call him Mr. By-his-self-he-so-impressed — him and these fine fellows

And ladies, don’t let dresses get in the way of security. What is the only thing these three had missing when they got out of the car (other than their knickers):

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ankle insurance. Heels + dress + car insures nothing — except a tabloid scandal. Luckily, dresses are covered in the insurance plan.

Watch this space: From style to safety — whether showstoppin’ or ankle poppin’ — look no further than your feet, because it always comes down to the shoes — literally.

Joe-bama Clark

TK:LA

When times are hard, sometimes all you need is a strong shoulder to lean on, and a reassuring voice to tell you “Yes We Can.” Father knows best — and, really, isn’t Morgan Freeman America’s default father figure? (the stern one at least, obviously Bill Cosby has the puddin’ poppa role on lock). Clearly, he was Barack’s pop father figure — or at least speechwriter …

Freeman/Obama 2012: From trials and tribulations …

to triumphs