The Re-Branding of America: Real World Cancun

Politics, Pop Culture, re:brand

MTV is at it again like Timbaland & Magoo with “The Real World: Cancun”

To me, this is the perfect locale for The Real World right now. Cancun brings the fun, sun, drama, flash, pizzaz, fantasy island-esque feel that “The MTV Generation” is notorious for gobbling up with an insatiable greed.

I still remember being a young ladette entranced by the tropical glow of MTV’s Springer Break — y’know to get back to the true meaning of Easter, being on holiday break and all … bearing witness to the fact that even today after death (blackouts, reputation-killing escapades broadcast nationwide, etc.) anyone could arise three days later — albeit to their respective homes or college campuses where a probation citation would await any Spring Breaking student …